We analyzed a national survey of 4,000 U.S. patients to identify the trends
shaping how healthcare consumers are choosing where (or whether) to seek care. Explore our resources to learn how healthcare consumer preferences and
behaviors are evolving and how your organization can adapt.

• Distinguish | 6 insights on consumer preferences
• Engage | 3 strategies to boost healthcare consumer engagement
• Understand | Top drivers impacting consumer behavior
• Prepare | 5 predictions about consumer healthcare preferences
• Read | Get all of our research on consumer trends

Dive deeper: We collaborated with experts across Optum to gain insights on the rising expectations among consumers. Check out the white paper.