In this interactive session, you will learn what digital inequity is and why it matters for healthcare. We’ll delve into how digital disparities manifest in your community, and you will leave with strategies to promote greater equity across your patient populations.

Recommended for all audiences.

Explore how your organization can partner to improve the behavioral health care system for all —especially those most vulnerable. Through our interactive sessions, you will learn how today's behavioral health crisis impacts key stakeholders across the health care industry and identify tradeoffs leaders will have to make to respond to the crisis.

Recommended for all audiences.

Participate in an interactive market scenario planning session to envision where health care is headed —and reflect on how prepared your organization is for the future.

Available starting June 2023

Recommended for commercial, marketing, and/or product strategy teams.

Explore the current tensions and dynamics of the health care industry through an immersive and interactive conversation guided by visualization, data, and discussion questions. Together, participants examine the different forces at play across the health care landscape, share how their teams are grappling with them, and consider action steps each stakeholder can take.

Recommended for all audiences.

Understand the forces that are making clinical decision making more complex every day and develop a plan to mitigate the impact. In this workshop, we outline three trends that will influence clinical decision-making in the next 10 years and guide your organization to develop market access and clinical engagement strategies.

Recommended for all audiences.

Engage in a role-play exercise with our experts to review and constructively critique your sales pitch from the perspective of the target customer. Review includes feedback and suggested improvements on overall pitch and product messaging from a panel of Advisory Board experts, using an objective “outside-in” perspective.

Recommended for commercial, marketing, and/or product strategy team.

Engage in a robust dialogue around how patient preference and behaviors could evolve in the future. Facilitators guide you through a futurism exercise designed to stimulate deep reflection on the implications of these changes, and action -oriented brainstorming on how they could impact your consumer strategy today. Attendees will leave with both tangible action steps for their current consumer strategy and a framework to help guide their future planning analyses.

Recommended for organizations who serve healthcare consumers/patients.

Explore the forces shaping employee expectations and, with your colleagues, create a unique employee value proposition (EVP) to position your organization as an employer of choice. Facilitators guide you through exercises to identify and articulate your organization’s differentiated values. Can be tailored for employers of clinical or non-clinical employee.

Recommended for all employer organization.